What started out as an idea to do something nice for someone at Christmas time has turned out to be one of the bigger WDAZ promotional pushes in recent memory. We hastily devised a “Toys for Tots” campaign in which viewers were asked to donate a new toy for children and families that may otherwise go without.
Well, viewers answered. Resoundingly and with passion. Most brought more than one gift, and many brought ten or twenty or thirty. One man brought in nearly 200 Match Box Cars. Think about that. Each one was in its own, unopened box. His name was Marv and he donated his entire collection.
In just six days our viewers filled a moving truck from our new best friends Whalen Moving and Storage. A special thanks to Dave Whalen and his great crew for joining us without hesitation in this operation.
When all was said and done, the very fine people at Toys for Tots told us that the truck load of gifts from WDAZ was the single biggest donation this year. Imagine what we could all accomplish with a little more planning for next year. I mentioned to Dave Whalen that we should try fill a semi-trailer next year. Without hesitating he said, “Let’s do it.”
I know I shouldn’t be surprised at how nice people are in this part of the world, but somehow their generosity caught me off guard. I liked that.